
To expand the benefits of marketing publicity for the contest, it is planned to extend special invitations to internationally-known celebrity chefs, Hakka head chefs and gourmets with large internet followings to act as the judges, and furthermore to have a professional team make a Hakka stir-fry promotional film that features local ingredients and food culture as well as highlights from the contest that can be used for marketing on internet media platforms, and through this to draw young people (families) to take notice of and to recognize Hakka cuisine. The Council expects that this contest will help the winning restaurant operators become better known, and amid the severe test posed by the pandemic can also create a better situation for the development of the Hakka food industry.
